Monday, January 3, 2011

When growing your online business, remember one word: focus

Type  "make money online" into a search engine and you will quickly get excited about all the money you can make if you'll only download some programs, sign up for free e-books to read, watch some videos, or whatever.  In doing so, you can opt-in to a bunch of mailing lists and get tons of information from the guys who know Internet Marketing.  In other words, making money online is simply a matter of getting the information you need and pushing a few buttons, right?

Of course, it isn't.

If there was a secret 'magic bullet' to earning money fast online, everyone on earth would be rich.  So what's the truth and, more importantly, why is it so hard to discover?  The problem is information overload!  It's just as easy to find useless information as it is to find the truly useful stuff.  Earning money online basically boils down to three things:

1)  Building a website
2)  Building traffic to your website
3)  Building an email contact list

For example, I use blogger.com as my website.  I build incoming traffic by commenting on other (similar) blogs and linking back to this site.  And, naturally, I build my email contact list with TrafficWave.  My entire business is based on these three basic tasks... and I FOCUS on it.

You've only got so much time and so much energy, so expend both of them on the actions that will produce the best results over the long term.  Don't waste your precious time chasing one online 'opportunity' after another.  Your results will always be the same - i.e. poor.  If you are the type who is easily distracted, online business is probably not for you.  You must learn to focus on the basics and stay focused upon them if you wish to succeed.

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